Apple has once again captured the tech world’s attention with its biggest unveiling of the year, showcasing new gadgets and updates, including the iPhone 16 series, Apple Watch Series 10, AirPods 4, and iOS 18 features. The event began at 1PM ET, drawing excitement from fans worldwide.

iPhone 16: A New Era in Performance and Features

Apple introduced the iPhone 16, which, while similar to its predecessor, offers several enhancements. The iPhone 16 and 16 Plus models feature a vertically aligned camera module and the new Action Button, replacing the traditional Mute switch. This customizable button can be used for tasks such as launching the camera or turning on the flashlight.

Additionally, all iPhone 16 models now include a Camera Control button, allowing for precise focus, zoom, and photo or video capture with different pressure levels.

The iPhone 16 Pro and Pro Max models boast larger screens, at 6.3 and 6.9 inches, respectively, with slimmer bezels and a 5X optical zoom on the smaller Pro model. The iPhone 16 Pro also stands out with its 4K 120fps Dolby Vision video capture, powered by the new 48MP Fusion camera and A18 Pro chip, providing unparalleled clarity and performance.

Preorders for the iPhone 16 lineup begin on September 13, with prices ranging from $799 to $1,199, and the devices will officially go on sale on September 20.

Apple Watch Series 10: Bigger Display, Enhanced Features

Marking the 10th anniversary of the original Apple Watch, the Watch Series 10 features the largest display ever seen on an Apple Watch, with rounded edges and a wider-angle OLED display. New features include a redesigned speaker system and a more efficient charging coil, allowing the watch to reach 80% charge in just 30 minutes. Health enthusiasts will be thrilled by the new sleep apnea detection feature, utilizing the watch’s accelerometer to track breathing patterns.

The Watch Series 10 is available for preorder today at $399 and will ship on September 20, along with the refreshed Watch Ultra 2, which is priced at $799.

AirPods 4: Active Noise Canceling and Personalized Audio

Apple has also introduced the AirPods 4, with active noise canceling available for the first time in regular AirPods. The new AirPods 4 without ANC are priced at $129, while the ANC version is priced at $179. Both variants offer personalized spatial audio and gesture controls, along with a charging case that provides 30 hours of battery life.

Preorders for the new AirPods 4 are available now, with an official release on September 20. Apple also announced new color options for the AirPods Max, including midnight, blue, orange, purple, and starlight.

Siri and Apple Intelligence: A Smarter, More Intuitive Experience

Although the newly revamped Siri and Apple Intelligence features won’t launch immediately with iOS 18, they’re expected in an iOS 18.1 update. These features include the ability to summarize multiple messages, find specific photos through prompts, and perform tasks like locating orders or utilizing new-generation emojis.

iOS 18: A Major Update for Personalization and Communication

iOS 18, which will be available on compatible iPhones starting September 16, offers a wide range of personalization options, including customizable home screens and the ability to hide or lock apps behind Face ID authentication. One of the most significant additions is support for Rich Communication Services, which promises a smoother texting experience with Android users.